TED - Rachel Botsman: The case for collaborative consumption

4 key Drivers

1. A renewed belief in the importance of community
2. A torrent of peer-to-peer social networks and real-time technologies
3. Pressing unresolved environmental concerns
4. A global recession that has fundamentally shocked consumer behaviors

These four drives are fusing together and creating the big shift...

Collaborative Consumption

1. Redistribution Markets
2. Collaborative Lifestyles
3. Product Service Systems

From possession to experience

"where access is better than ownership"

http://www.ted.com/talks/rachel_botsman_the_case_for_collaborative_consumption.html